BUSINESSEUROPE – the leading voice of enterprises at European level – committed us to design and produce a film and a brochure for their annual event: BUSINESSEUROPE Day, that took place in Brussels in 2015. Many top decision-makers were present at this event including the President of the European Commission, Jean-Claude Juncker. The video and print material was produced in less than a month. Thanks to our seamless “through-the-line” approach, print and video teams collaborated to create a visual unity, the whole being also coordinated with the agency in charge of the event itself.
The film was based on existing footage from a dozen of different sources. The challenge was to give it a unity of tone. Acapella did the script-doctoring, pre-and post-production, animations, web-optimisation, The sound was masterised to be easily audible even on smartphones. The difference can be spectacular compared to many other productions. And this was not a special feature. It is our standard procedure.
BUSINESSEUROPE told us: “The result is excellent even if the deadline was short. Thanks for this excellent result. As always, it was a pleasure to work with you.”
We also designed other brochures using the same guidelines.