For the third time, BUSINESSEUROPE – the leading voice of enterprises at European level – committed us to edit and produce a film for their annual event: BUSINESSEUROPE Day, that took place in Brussels in March 2020. Many top decision-makers were present at this event including the President of the European Commission, Ursula von der Leyen. The video was animated and produced within one month.
The challenge was to give it a unity of tone. Acapella did the screenplay writing, pre-and post-production, animations, web-optimisation. The sound was mastered to be easily audible even on smartphones. The difference can be spectacular compared to many other productions. And this was not a special feature. It is our standard procedure.